Strategy & Growth

The complexity of the landscape calls for fresh ways of addressing the core issues of business. It is vital to find individual answers.
CASE
Innovation strategy that breaks fresh ground
Growth through innovation – A declared Deutsche Telekom AG goal. To achieve this, the management of the wide-ranging and highly multi-faceted portfolio needed to be optimized in the area of Product and Innovation. goetzpartners supported the company by introducing a portfolio analysis system tailored to Telecom's specific needs and aimed at promoting entrepreneurial thinking and competition within the portfolio.
Thanks to the expert advice provided by goetzpartners, Deutsche Telekom now has transparent innovation portfolios, with a set of performance & opportunity metrics by which it can judge how to allocate investment. And with the controlling concept introduced by goetzpartners, the corporation has great scope and flexibility to try out fresh ideas.
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GC-Group: With clever strategies and innovative concepts, the company is taking a very traditional sales structure into the future
A bathroom wholesaler isn’t really the sort of company you’d expect to take on the challenges of digitalization. But the GC Group is doing just that: GC Group brings the online and offline worlds together – and takes a big step into the future.
We explore this issue in our online magazine Transformation Beats. The magazine reports on digital business models in practice: entrepreneurs, CxOs and managers experience live how changes are initiated and taken into action.
Contact
Felix von Obernitz
Principal
Management Consultants
Dr. Wolfram Römhild
Managing Director
Management Consultants
Dr. Gerrit Schütte
Managing Director
Management Consultants