Deal Announcement

goetzpartners advised MSX International on its strategic investment in MCON Group AG

24. April 2019

goetzpartners advised MSXI International ("MSXI") - a leading technology enabled business process outsourcing company that provides technology-based services to enterprises in more than 80 countries - on the strategic investment in the Germany-based MCON Group, a multinational digital professional and managed services organization. With this investment, MSXI strengthens its digitalization strategy and further expands its spectrum of capabilities in digital technologies and its focus for long-term growth and footprint expansion in China. MSXI and MCON are also committed on creating new solutions that will offer forward-thinking products and services to the automotive industry worldwide.

“We are excited to join forces with MCON Group. This strategic investment is a significant part of our digitalization strategy that focuses on enriching and expanding our portfolio of technology-based solutions and innovative offerings. MCON’s product suite and digital expertise is an excellent fit to our market positioning, digitalization strategy and our customers’ aspirations”, said Patrick Katenkamp, CEO, RNS MSX International.

Originated in Germany more than 20 years ago, MCON operates since more than 10 years in Asia with a strong footprint in China. Since the year 2017, MCON also has subsidiaries in Japan, Mexico and since March 2019 in Morocco. The MCON Group has three business pillars: digital data driven solutions to increase the value of sales and after-sales business, professional services to design and implement digital customer journeys, and IT infrastructure and hosting, all backed up by 24/7 follow-the-sun support operations.

goetzpartners Corporate Finance acted as exclusive financial advisor to MSXI, further underlining our competence as advisor of choice in the business services industry and in cross-border M&A transactions as well as successful support of M&A buy-&-build cases.


MSX International (MSXI) is a leading technology enabled business process outsourcing company that provides technology-based services to enterprises in more than 80 countries. MSXI’s deep industry expertise combined with advanced data analytics and custom software solutions improve the performance of automotive dealership networks by increasing revenue, reducing cost, and enhancing customer satisfaction. Geometric Results, Inc. (GRI), a wholly-owned subsidiary of MSXI, is the world’s largest independent managed services provider in the human capital management industry. GRI maximizes the benefits of a contingent workforce on organizational performance on behalf of customers by maintaining a conflict-free position relative to staffing suppliers and technology platforms. To learn more about Detroit-based MSXI, please visit


Christian Muthler
Managing Director

Serge Prager
Managing Director

Cédric Hawthorn

Maximilian Keuenhof

Robert Wagon

Camille Perissere