Deal Announcement

goetzpartners advised HOPSCOTCH groupe on the acquisition, alongside comexposium, of a controlling interest in sopexa, an international communication agency specialized in food, wine and lifestyle

22. December 2016


Sopexa is an international communication agency with a unique expertise. Its 26 agencies around the world employ 280 people working in about 50 countries in 27 offices.

Following the transaction, HOPSCOTCH Groupe and Comexposium, hold each, a minority share (33%) in Sopexa’s capital.

The purpose of this alliance is to create the largest PR network worldwide capitalizing on the specific areas of expertise of each of the three companies.

Frédéric Bedin, Chairman of the executive board at HOPSCOTCH Groupe, said: “goetzpartners’ team has been pivotal to structure the operation and assist us in negotiating our partnership while following the right momentum. Throughout the process, goetzpartners has demonstrated outstanding commitment to the transaction and to the company’s interests.”

Hervé Sawko, Executive Board Member at goetzpartners, said: “We are delighted to have advised HOPSCOTCH Groupe and its entrepreneurial management team in this landmark operation in the history of the Group. This transaction highlights our ability to assist and advise entrepreneurs and will expand further goetzpartners’ track-record in media and communication.”

About HOPSCOTCH Groupe

HOPSCOTCH Groupe is a France-based global communication Group, specialized in Public Relations, Event Management and Digital Media.

#1 independent PR agency in France and among the top 30 PR agencies in the world, it manages more than 1,500 operations per year in c. 50 countries thanks to 560 people.

The Group is listed since 1998 in compartment C of NYSE Euronext Paris, and is still managed by its founders.

For more information, please visit

About Sopexa

International communication and marketing agency specialized in food, drink & lifestyle, Sopexa assists companies, brands, communities and institutions in their development and their communication and influence strategies.

Sopexa boasts 280 multi-cultural market experts, on the lookout for trends and constantly close to local prescribers. It operates in 50 countries and offers Consulting & Customized strategies, Sales drive & International development, PR & Brand content, Events as well as Health and Nutrition strategies.

For more information, please visit

Goetzpartners Team

Hervé Sawko, Executive Board Member, goetzpartners