Deal Announcement

goetzpartners advised Optimum Automotive group on the €14m fundraising from Demeter Partners, Amundi Asset Management, Région Sud Investissement, A Plus Finance and SCR Provencale et Corse

15. November 2019

Created in 2006, Optimum Automotive has developed progressively its offering to become a genuine one-stop-shop fleet management solutions provider serving corporates, public bodies and automotive services providers with a comprehensive and exclusive portfolio of solutions. The company already manages a fleet of c. 85,000 vehicles today and is increasingly retained by large accounts fully valuing its unique offering and paying increasing attention to total costs of ownership.

This new fundraising led by Demeter Partners and Amundi Asset Management is a major step in Optimum Automotive Group corporate history and will help the company achieving further its full growth potential in France and abroad. The company will now be able to combine external growth with its remarkable organic track-record.

Daniel Vassallucci, Founder and CEO at Optimum Automotive Group: “Leveraging on its industrial know-how, goetzpartners’s team has rapidly understood our main strategic differentiators and has helped us in defining the most relevant ownership for our medium-term growth. Throughout the process, goetzpartners has demonstrated outstanding commitment to the transaction and to the company’s interests.”

Guillaume Piette, Managing Director at goetzpartners: “We are delighted to have advised Optimum Automotive Group in the course of a key milestone of its corporate history. This new transaction in the Connected Mobility sector demonstrates goetzpartners’ expertise in a high growth sector in which industrial players and investors are constantly looking to identify future leading players”.


With already c. 85,000 connected vehicles in France, Morocco and Ivory Coast, Optimum Automotive Group is a high growth connected mobility solutions provider to corporates, local authorities and automotive services providers. Based on its on-board telematics technology, the Group concentrates its value offer on its proprietary data hub and its SaaS 360° fleet management platform encompassing eight modular and complementary services.

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Guillaume Piette
Managing Director

Antoine Leclere
Associate Director

Camille Périssère