By 2020, the number of utilities in Germany will have decreased by up to 30%. Increasing cost and competitive pressure require new positioning measures in the short to medium term.
In August 2009, goetzpartners relaunched the largest representative survey of almost 800 experts (including about 650 bankers). The current results notably show that the levers to overcome the crisis have changed dramatically.
It is expected that by 2015, the number of solar cell and module producers will reduce by 40%. At the same time, the market share of the top 10 will increase from 44% today to 57% in 2015.
IPTV has difficulties in the German market. In a representative survey among IPTV users and market players goetzpartners has found out five success factors that might help leverage IPTV in the market.
